National Fish & Chip Day, now in its ninth year, returns on Thursday, June 6th, 2024, breaking the tradition of holding the event on a Friday in order to honour the 80th anniversary of the D-Day landings. Spearheaded by NEODA, the event has grown exponentially since its inception in 2015, recognising the historical significance of fish and chips during WWI, WWII, and particularly on D-Day. As the quintessential British dish, fish and chips have weathered the sands of time, symbolising simplicity, tradition, and comfort. Here, Frymax explores the origins, significance, and celebrations surrounding National Fish & Chip Day, highlighting its impact on local communities and businesses.
Origins and Popularity
The roots of fish and chips trace back to the 19th century, emerging as a popular working-class meal in either the bustling streets of London or the coastal towns of Northern England. Affordability, accessibility, and deliciousness quickly made this dish a favourite among the working class. By the mid-19th century, “chippies” began dotting the landscape, becoming community hubs that attracted people from all walks of life.
Symbolic Significance
Fish and chips have become synonymous with British culture, embodying values of simplicity, tradition, and comfort. Despite the challenges of history, including rationing during World War II, the dish has endured and remains a staple of British cuisine. Its popularity serves as a testament to its timeless appeal and cultural significance.
The Perfect Pairing
The secret to great fish and chips lies in the quality of the ingredients and the oil they are fried in. Freshly caught fish, often cod or haddock, is dipped in a light, crispy batter and fried to perfection in the best oil for deep frying – sustainable palm oil. The chips, cut from the best British potato varieties, are deep-fried in sustainable palm oil until golden brown, crispy on the outside and fluffy on the inside. The dish is traditionally served with a sprinkle of salt and malt vinegar, enhancing the overall experience.
National Fish and Chip Day Traditions
Usually celebrated on the first Friday in June, National Fish and Chip Day bring communities together to honour this culinary delight. This year, however, it will be held on a Thursday – June 6th – to honour the 80th anniversary of the D-Day landings. Whether enjoyed as a sit-down meal at a seaside restaurant or as a takeaway treat wrapped in newspaper, the experience invokes nostalgia and a sense of national pride. In recent years, efforts to elevate the dish have included gourmet variations, unique seasonings, dipping sauces, and innovative vegetarian and vegan options.
NEODA and National Fish and Chip Day
NEODA, The National Edible Oil Distributors’ Association is a non-profit organisation established in 1947 that orchestrates National Fish and Chip Day as part of its commitment to supporting the fish and chip industry. Representing companies involved in the sale, distribution, and marketing of edible oils, including Frymax, NEODA collaborates with stakeholders to promote and celebrate the iconic British dish.
Why is it a Friday Tradition – And Why is it on a Thursday in 2024?
National Fish and Chip Day is traditionally celebrated on a Friday for several reasons. Fridays are busy for “chippies,” aligning with the established tradition of having fish and chips on Fridays, possibly influenced by religious customs. Choosing Friday also marks the end of the working week, providing a flavourful start to the weekend and generating social media buzz. This year, we’re breaking with tradition to pay homage to the 80th anniversary of World War Two’s D-Day landing, when British and allied troops landed on the beaches of Normandy – the largest seaborne invasion in history.
Why Chippies and Restaurants Should Get Involved
Participating in National Fish and Chip Day offers chippies and restaurants numerous benefits. It increases visibility, engages with the community, promotes the food industry, boosts sales and awareness, and creates social media buzz. By showcasing their expertise, attracting new customers, and contributing to a nationwide celebration, businesses can leverage this special day to their advantage.
How to Get Involved
Chippies and restaurants can actively participate in National Fish and Chip Day through special offers, social media campaigns, collaborations, charity initiatives, educational activities, and creating a festive atmosphere in their establishments. By promoting their involvement through various channels, businesses can maximise the impact of this special day and attract customers excited to celebrate this beloved British tradition.
Join the Celebration as a Customer
On National Fish and Chip Day, customers are encouraged to join the festivities by heading to their favourite chippies or exploring new establishments. Sharing experiences and photos on social media using the hashtag #NationalFishandChipDay allows individuals to contribute to the celebration of this British culinary heritage. As customers savour every crispy bite, they are urged to appreciate the tradition, craftsmanship, and cultural significance of this beloved meal.
National Fish & Chip Day 2024 is not just a celebration of food; it’s a celebration of community, heritage, sacrifice, and the timeless joy that comes from a plate of perfectly cooked fish and chips. As the nation unites to honour the D-Day landings and pay homage to the historical role of fish and chips, let us embrace this culinary tradition and appreciate the connections it fosters within local communities. May National Fish & Chip Day continue to thrive, bringing people together to savour the flavours and memories of one of the UK’s most beloved dishes?
Frymax – Suppliers of Sustainable Palm Oil Celebrating National Fish and Chip Day!
Frymax proudly delivers trans-fat-free, certified sustainable palm oil to chippies, restaurants, and the hospitality industry. Our dedication to providing superior quality, single-sourced RSPO palm oil reflects our commitment to fostering a more sustainable, ethical, and healthier world – all while ensuring you can serve up the very best fish and chips! Don’t hesitate to reach out to the helpful Frymax team for further details.
